Work
My work sits across UX strategy, research, discovery, information architecture, service journeys and digital product direction.
These case studies are written to show how I think, not just what I produced. They focus on the problem, what was unclear, the evidence used, the decisions shaped and the impact on the team or product direction.
University of Manchester
Leading discovery, research and content architecture to turn a complex, content-heavy postgraduate journey into clear direction for a Russell Group faculty.
Wythenshawe Community Housing
Research, strategy and design for a new website, tenant portal and app that help residents manage their home online and rely less on the phone.
Sabre
Stakeholder-led UX strategy and information architecture that turned a sprawling travel-technology website into a clear, audience-led MVP.
Palletower
Research-led UX strategy and design that merged two companies into one credible, end-to-end storage and logistics provider.
APXpress Group
Research-led UX for a 30-year trim supplier launching a B2B e-commerce platform, taken from an unproven idea to a validated MVP.
I'm interested in roles and projects where UX has to connect user needs, business goals, content, product decisions and delivery quality.
